How much can you earn as an affiliate?

Before choosing to start as an affiliate on a network, you should always choose your niche based on your personal interest and what your audience actually care about. After you have identified a couple of different areas that are of interest to you, with this page we also want to give you insights into which categories generate the most money for you as an affiliate. Based on real data from other affiliates in that category.

On top of that, we also want to give you the tools to forecast how many clicks you need to generate within a specific niche to achieve specific goals. You may have asked yourself the question, "How many clicks do I really need to generate to earn 100,000 kroner a month in nutritional supplements?". On this page we give you the answer.

How is the compensation for affiliates in different categories?

In the table below, you can see how much money is earned for each click generated through an affiliate link in all the different categories on addrevenue.io. Within each category there are variations based on what type of advertiser is included in that specific category, so feel free to tap on the category itself here in the table to dive deeper into that particular category and also get historical month-by-month data over the last 12 the months. We also illustrate how much money you earn in each category at 1,000, 10,000 and 100,000 clicks.

Category EPC 1 000 clicks 10 000 clicks 100 000 clicks
Insurance 41,80 SEK 41 800 SEK 418 000 SEK 4 180 000 SEK
Energy 8,91 SEK 8 910 SEK 89 100 SEK 891 000 SEK
Banking & Finance 8,64 SEK 8 640 SEK 86 400 SEK 864 000 SEK
Health & Beauty 4,41 SEK 4 410 SEK 44 100 SEK 441 000 SEK
Garden & Construction 3,80 SEK 3 800 SEK 38 000 SEK 380 000 SEK
Electronics & technology 2,85 SEK 2 850 SEK 28 500 SEK 285 000 SEK
Sports & Outdoor 2,33 SEK 2 330 SEK 23 300 SEK 233 000 SEK
Family & Kids 2,09 SEK 2 090 SEK 20 900 SEK 209 000 SEK
Home & Interior 2,07 SEK 2 070 SEK 20 700 SEK 207 000 SEK
Media & Telecom 1,91 SEK 1 910 SEK 19 100 SEK 191 000 SEK
Gifts & Flowers 1,91 SEK 1 910 SEK 19 100 SEK 191 000 SEK
Hobbies & Recreation 1,91 SEK 1 910 SEK 19 100 SEK 191 000 SEK
Clothing & Accessories 1,35 SEK 1 350 SEK 13 500 SEK 135 000 SEK
Travel & Accommodation 1,07 SEK 1 070 SEK 10 700 SEK 107 000 SEK
Food & Drink 0,97 SEK 970 SEK 9 700 SEK 97 000 SEK
Automotive 0,97 SEK 970 SEK 9 700 SEK 97 000 SEK
Pets 0,87 SEK 870 SEK 8 700 SEK 87 000 SEK
B2B 0,36 SEK 360 SEK 3 600 SEK 36 000 SEK
Adult stores 0,13 SEK 130 SEK 1 300 SEK 13 000 SEK
Earnings per click (EPC) per category. Data from the last 12 months. © Addrevenue AB. Latest updated 9 Feb 2026, at 04:00.

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The above calculation refers to potential revenue before VAT. Any overheads, VAT and other taxes are not included. EPC (Earnings per click) values are based on our historical data and is no guarantee of the future. Categories with fewer transactions run a certain risk of having misleading values.

This is how many clicks you need to drive to earn a million kroner

Do you have a specific goal for how much money you want to make from affiliate marketing? Great, we like goal-oriented people and have therefore also developed a simple guide for how many clicks you need to generate within each category to earn SEK 10,000, SEK 100,000 and SEK 1,000,000. If you want to see which advertisers generate the most EPC (earnings per click) within each category, you can click on the category in the table below to read more.

Category EPC Tjäna 10 000 SEK Tjäna 100 000 SEK Tjäna 1 000 000 SEK
Insurance 41,80 SEK 239 clicks 2 392 clicks 23 923 clicks
Energy 8,91 SEK 1 122 clicks 11 223 clicks 112 233 clicks
Banking & Finance 8,64 SEK 1 157 clicks 11 574 clicks 115 741 clicks
Health & Beauty 4,41 SEK 2 268 clicks 22 676 clicks 226 757 clicks
Garden & Construction 3,80 SEK 2 632 clicks 26 316 clicks 263 158 clicks
Electronics & technology 2,85 SEK 3 509 clicks 35 088 clicks 350 877 clicks
Sports & Outdoor 2,33 SEK 4 292 clicks 42 918 clicks 429 185 clicks
Family & Kids 2,09 SEK 4 785 clicks 47 847 clicks 478 469 clicks
Home & Interior 2,07 SEK 4 831 clicks 48 309 clicks 483 092 clicks
Media & Telecom 1,91 SEK 5 236 clicks 52 356 clicks 523 560 clicks
Gifts & Flowers 1,91 SEK 5 236 clicks 52 356 clicks 523 560 clicks
Hobbies & Recreation 1,91 SEK 5 236 clicks 52 356 clicks 523 560 clicks
Clothing & Accessories 1,35 SEK 7 407 clicks 74 074 clicks 740 741 clicks
Travel & Accommodation 1,07 SEK 9 346 clicks 93 458 clicks 934 579 clicks
Food & Drink 0,97 SEK 10 309 clicks 103 093 clicks 1 030 928 clicks
Automotive 0,97 SEK 10 309 clicks 103 093 clicks 1 030 928 clicks
Pets 0,87 SEK 11 494 clicks 114 943 clicks 1 149 425 clicks
B2B 0,36 SEK 27 778 clicks 277 778 clicks 2 777 778 clicks
Adult stores 0,13 SEK 76 923 clicks 769 231 clicks 7 692 308 clicks
Earnings per click (EPC) per category. Data from the last 12 months. © Addrevenue AB. Latest updated 9 Feb 2026, at 04:00.

Our best advertisers on Addrevenue

We have many strong advertisers who have chosen to cooperate with us Addrevenue, for which we are very grateful. Here are the top earners in EPC (earnings per click) over the past 12 months. Feel free to click on the link below to read more about each advertiser.

 

To see all our advertisers on Addrevenue, you can create an account via this link, which only takes 1 minute. If you are an advertiser who wants to start affiliate marketing with us, register your interest via this link.

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