How much can you earn as an affiliate?

Before choosing to start as an affiliate on a network, you should always choose your niche based on your personal interest and what your audience actually care about. After you have identified a couple of different areas that are of interest to you, with this page we also want to give you insights into which categories generate the most money for you as an affiliate. Based on real data from other affiliates in that category.

On top of that, we also want to give you the tools to forecast how many clicks you need to generate within a specific niche to achieve specific goals. You may have asked yourself the question, "How many clicks do I really need to generate to earn 100,000 kroner a month in nutritional supplements?". On this page we give you the answer.

How is the compensation for affiliates in different categories?

In the table below, you can see how much money is earned for each click generated through an affiliate link in all the different categories on addrevenue.io. Within each category there are variations based on what type of advertiser is included in that specific category, so feel free to tap on the category itself here in the table to dive deeper into that particular category and also get historical month-by-month data over the last 12 the months. We also illustrate how much money you earn in each category at 1,000, 10,000 and 100,000 clicks.

Category EPC 1 000 clicks 10 000 clicks 100 000 clicks
Insurance 33,76 33 760 337 600 3 376 000
Energy 7,53 7 530 75 300 753 000
Banking & Finance 4,32 4 320 43 200 432 000
Garden & Construction 3,95 3 950 39 500 395 000
Health & Beauty 3,34 3 340 33 400 334 000
Family & Kids 2,44 2 440 24 400 244 000
Travel & Accommodation 2,09 2 090 20 900 209 000
Gifts & Flowers 2,02 2 020 20 200 202 000
Media & Telecom 1,86 1 860 18 600 186 000
Hobbies & Recreation 1,79 1 790 17 900 179 000
Home & Interior 1,69 1 690 16 900 169 000
Electronics & technology 1,59 1 590 15 900 159 000
Sports & Outdoor 1,04 1 040 10 400 104 000
Automotive 0,81 810 8 100 81 000
Pets 0,70 700 7 000 70 000
Food & Drink 0,60 600 6 000 60 000
Clothing & Accessories 0,58 580 5 800 58 000
B2B 0,27 270 2 700 27 000
Adult stores 0,11 110 1 100 11 000
Earnings per click (EPC) per category. Data from the last 12 months. © Addrevenue AB. Latest updated 29 Aug 2025, at 04:00.

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The above calculation refers to potential revenue before VAT. Any overheads, VAT and other taxes are not included. EPC (Earnings per click) values are based on our historical data and is no guarantee of the future. Categories with fewer transactions run a certain risk of having misleading values.

This is how many clicks you need to drive to earn a million kroner

Do you have a specific goal for how much money you want to make from affiliate marketing? Great, we like goal-oriented people and have therefore also developed a simple guide for how many clicks you need to generate within each category to earn SEK 10,000, SEK 100,000 and SEK 1,000,000. If you want to see which advertisers generate the most EPC (earnings per click) within each category, you can click on the category in the table below to read more.

Category EPC Tjäna 10 000 Tjäna 100 000 Tjäna 1 000 000
Insurance 33,76 296 clicks 2 962 clicks 29 621 clicks
Energy 7,53 1 328 clicks 13 280 clicks 132 802 clicks
Banking & Finance 4,32 2 315 clicks 23 148 clicks 231 481 clicks
Garden & Construction 3,95 2 532 clicks 25 316 clicks 253 165 clicks
Health & Beauty 3,34 2 994 clicks 29 940 clicks 299 401 clicks
Family & Kids 2,44 4 098 clicks 40 984 clicks 409 836 clicks
Travel & Accommodation 2,09 4 785 clicks 47 847 clicks 478 469 clicks
Gifts & Flowers 2,02 4 950 clicks 49 505 clicks 495 050 clicks
Media & Telecom 1,86 5 376 clicks 53 763 clicks 537 634 clicks
Hobbies & Recreation 1,79 5 587 clicks 55 866 clicks 558 659 clicks
Home & Interior 1,69 5 917 clicks 59 172 clicks 591 716 clicks
Electronics & technology 1,59 6 289 clicks 62 893 clicks 628 931 clicks
Sports & Outdoor 1,04 9 615 clicks 96 154 clicks 961 538 clicks
Automotive 0,81 12 346 clicks 123 457 clicks 1 234 568 clicks
Pets 0,70 14 286 clicks 142 857 clicks 1 428 571 clicks
Food & Drink 0,60 16 667 clicks 166 667 clicks 1 666 667 clicks
Clothing & Accessories 0,58 17 241 clicks 172 414 clicks 1 724 138 clicks
B2B 0,27 37 037 clicks 370 370 clicks 3 703 704 clicks
Adult stores 0,11 90 909 clicks 909 091 clicks 9 090 909 clicks
Earnings per click (EPC) per category. Data from the last 12 months. © Addrevenue AB. Latest updated 29 Aug 2025, at 04:00.

Our best advertisers on Addrevenue

We have many strong advertisers who have chosen to cooperate with us Addrevenue, for which we are very grateful. Here are the top earners in EPC (earnings per click) over the past 12 months. Feel free to click on the link below to read more about each advertiser.

 

To see all our advertisers on Addrevenue, you can create an account via this link, which only takes 1 minute. If you are an advertiser who wants to start affiliate marketing with us, register your interest via this link.

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