How much can you earn as an affiliate?

Before choosing to start as an affiliate on a network, you should always choose your niche based on your personal interest and what your audience actually care about. After you have identified a couple of different areas that are of interest to you, with this page we also want to give you insights into which categories generate the most money for you as an affiliate. Based on real data from other affiliates in that category.

On top of that, we also want to give you the tools to forecast how many clicks you need to generate within a specific niche to achieve specific goals. You may have asked yourself the question, "How many clicks do I really need to generate to earn 100,000 kroner a month in nutritional supplements?". On this page we give you the answer.

How is the compensation for affiliates in different categories?

In the table below, you can see how much money is earned for each click generated through an affiliate link in all the different categories on addrevenue.io. Within each category there are variations based on what type of advertiser is included in that specific category, so feel free to tap on the category itself here in the table to dive deeper into that particular category and also get historical month-by-month data over the last 12 the months. We also illustrate how much money you earn in each category at 1,000, 10,000 and 100,000 clicks.

Category EPC 1 000 clicks 10 000 clicks 100 000 clicks
Insurance 34,25 SEK 34 250 SEK 342 500 SEK 3 425 000 SEK
Energy 8,58 SEK 8 580 SEK 85 800 SEK 858 000 SEK
Banking & Finance 4,40 SEK 4 400 SEK 44 000 SEK 440 000 SEK
Garden & Construction 3,65 SEK 3 650 SEK 36 500 SEK 365 000 SEK
Health & Beauty 3,21 SEK 3 210 SEK 32 100 SEK 321 000 SEK
Family & Kids 2,37 SEK 2 370 SEK 23 700 SEK 237 000 SEK
Media & Telecom 2,00 SEK 2 000 SEK 20 000 SEK 200 000 SEK
Gifts & Flowers 1,92 SEK 1 920 SEK 19 200 SEK 192 000 SEK
Home & Interior 1,71 SEK 1 710 SEK 17 100 SEK 171 000 SEK
Hobbies & Recreation 1,71 SEK 1 710 SEK 17 100 SEK 171 000 SEK
Travel & Accommodation 1,61 SEK 1 610 SEK 16 100 SEK 161 000 SEK
Electronics & technology 1,52 SEK 1 520 SEK 15 200 SEK 152 000 SEK
Sports & Outdoor 1,19 SEK 1 190 SEK 11 900 SEK 119 000 SEK
Automotive 0,84 SEK 840 SEK 8 400 SEK 84 000 SEK
Pets 0,69 SEK 690 SEK 6 900 SEK 69 000 SEK
Clothing & Accessories 0,59 SEK 590 SEK 5 900 SEK 59 000 SEK
Food & Drink 0,58 SEK 580 SEK 5 800 SEK 58 000 SEK
B2B 0,27 SEK 270 SEK 2 700 SEK 27 000 SEK
Adult stores 0,10 SEK 100 SEK 1 000 SEK 10 000 SEK
Earnings per click (EPC) per category. Data from the last 12 months. © Addrevenue AB. Latest updated 20 Sep 2025, at 04:00.

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The above calculation refers to potential revenue before VAT. Any overheads, VAT and other taxes are not included. EPC (Earnings per click) values are based on our historical data and is no guarantee of the future. Categories with fewer transactions run a certain risk of having misleading values.

This is how many clicks you need to drive to earn a million kroner

Do you have a specific goal for how much money you want to make from affiliate marketing? Great, we like goal-oriented people and have therefore also developed a simple guide for how many clicks you need to generate within each category to earn SEK 10,000, SEK 100,000 and SEK 1,000,000. If you want to see which advertisers generate the most EPC (earnings per click) within each category, you can click on the category in the table below to read more.

Category EPC Tjäna 10 000 SEK Tjäna 100 000 SEK Tjäna 1 000 000 SEK
Insurance 34,25 SEK 292 clicks 2 920 clicks 29 197 clicks
Energy 8,58 SEK 1 166 clicks 11 655 clicks 116 550 clicks
Banking & Finance 4,40 SEK 2 273 clicks 22 727 clicks 227 273 clicks
Garden & Construction 3,65 SEK 2 740 clicks 27 397 clicks 273 973 clicks
Health & Beauty 3,21 SEK 3 115 clicks 31 153 clicks 311 526 clicks
Family & Kids 2,37 SEK 4 219 clicks 42 194 clicks 421 941 clicks
Media & Telecom 2,00 SEK 5 000 clicks 50 000 clicks 500 000 clicks
Gifts & Flowers 1,92 SEK 5 208 clicks 52 083 clicks 520 833 clicks
Home & Interior 1,71 SEK 5 848 clicks 58 480 clicks 584 795 clicks
Hobbies & Recreation 1,71 SEK 5 848 clicks 58 480 clicks 584 795 clicks
Travel & Accommodation 1,61 SEK 6 211 clicks 62 112 clicks 621 118 clicks
Electronics & technology 1,52 SEK 6 579 clicks 65 789 clicks 657 895 clicks
Sports & Outdoor 1,19 SEK 8 403 clicks 84 034 clicks 840 336 clicks
Automotive 0,84 SEK 11 905 clicks 119 048 clicks 1 190 476 clicks
Pets 0,69 SEK 14 493 clicks 144 928 clicks 1 449 275 clicks
Clothing & Accessories 0,59 SEK 16 949 clicks 169 492 clicks 1 694 915 clicks
Food & Drink 0,58 SEK 17 241 clicks 172 414 clicks 1 724 138 clicks
B2B 0,27 SEK 37 037 clicks 370 370 clicks 3 703 704 clicks
Adult stores 0,10 SEK 100 000 clicks 1 000 000 clicks 10 000 000 clicks
Earnings per click (EPC) per category. Data from the last 12 months. © Addrevenue AB. Latest updated 20 Sep 2025, at 04:00.

Our best advertisers on Addrevenue

We have many strong advertisers who have chosen to cooperate with us Addrevenue, for which we are very grateful. Here are the top earners in EPC (earnings per click) over the past 12 months. Feel free to click on the link below to read more about each advertiser.

 

To see all our advertisers on Addrevenue, you can create an account via this link, which only takes 1 minute. If you are an advertiser who wants to start affiliate marketing with us, register your interest via this link.

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