How much can you earn as an affiliate?

Before choosing to start as an affiliate on a network, you should always choose your niche based on your personal interest and what your audience actually care about. After you have identified a couple of different areas that are of interest to you, with this page we also want to give you insights into which categories generate the most money for you as an affiliate. Based on real data from other affiliates in that category.

On top of that, we also want to give you the tools to forecast how many clicks you need to generate within a specific niche to achieve specific goals. You may have asked yourself the question, "How many clicks do I really need to generate to earn 100,000 kroner a month in nutritional supplements?". On this page we give you the answer.

How is the compensation for affiliates in different categories?

In the table below, you can see how much money is earned for each click generated through an affiliate link in all the different categories on addrevenue.io. Within each category there are variations based on what type of advertiser is included in that specific category, so feel free to tap on the category itself here in the table to dive deeper into that particular category and also get historical month-by-month data over the last 12 the months. We also illustrate how much money you earn in each category at 1,000, 10,000 and 100,000 clicks.

Category EPC 1 000 clicks 10 000 clicks 100 000 clicks
Insurance 38,07 SEK 38 070 SEK 380 700 SEK 3 807 000 SEK
Energy 10,20 SEK 10 200 SEK 102 000 SEK 1 020 000 SEK
Banking & Finance 7,88 SEK 7 880 SEK 78 800 SEK 788 000 SEK
Health & Beauty 4,70 SEK 4 700 SEK 47 000 SEK 470 000 SEK
Garden & Construction 4,29 SEK 4 290 SEK 42 900 SEK 429 000 SEK
Gifts & Flowers 2,98 SEK 2 980 SEK 29 800 SEK 298 000 SEK
Sports & Outdoor 2,92 SEK 2 920 SEK 29 200 SEK 292 000 SEK
Family & Kids 2,49 SEK 2 490 SEK 24 900 SEK 249 000 SEK
Electronics & technology 2,47 SEK 2 470 SEK 24 700 SEK 247 000 SEK
Media & Telecom 2,36 SEK 2 360 SEK 23 600 SEK 236 000 SEK
Hobbies & Recreation 2,17 SEK 2 170 SEK 21 700 SEK 217 000 SEK
Home & Interior 2,12 SEK 2 120 SEK 21 200 SEK 212 000 SEK
Travel & Accommodation 1,37 SEK 1 370 SEK 13 700 SEK 137 000 SEK
Clothing & Accessories 1,23 SEK 1 230 SEK 12 300 SEK 123 000 SEK
Pets 0,96 SEK 960 SEK 9 600 SEK 96 000 SEK
Automotive 0,93 SEK 930 SEK 9 300 SEK 93 000 SEK
Food & Drink 0,91 SEK 910 SEK 9 100 SEK 91 000 SEK
B2B 0,45 SEK 450 SEK 4 500 SEK 45 000 SEK
Adult stores 0,12 SEK 120 SEK 1 200 SEK 12 000 SEK
Earnings per click (EPC) per category. Data from the last 12 months. © Addrevenue AB. Latest updated 20 Nov 2025, at 04:00.

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The above calculation refers to potential revenue before VAT. Any overheads, VAT and other taxes are not included. EPC (Earnings per click) values are based on our historical data and is no guarantee of the future. Categories with fewer transactions run a certain risk of having misleading values.

This is how many clicks you need to drive to earn a million kroner

Do you have a specific goal for how much money you want to make from affiliate marketing? Great, we like goal-oriented people and have therefore also developed a simple guide for how many clicks you need to generate within each category to earn SEK 10,000, SEK 100,000 and SEK 1,000,000. If you want to see which advertisers generate the most EPC (earnings per click) within each category, you can click on the category in the table below to read more.

Category EPC Tjäna 10 000 SEK Tjäna 100 000 SEK Tjäna 1 000 000 SEK
Insurance 38,07 SEK 263 clicks 2 627 clicks 26 267 clicks
Energy 10,20 SEK 980 clicks 9 804 clicks 98 039 clicks
Banking & Finance 7,88 SEK 1 269 clicks 12 690 clicks 126 904 clicks
Health & Beauty 4,70 SEK 2 128 clicks 21 277 clicks 212 766 clicks
Garden & Construction 4,29 SEK 2 331 clicks 23 310 clicks 233 100 clicks
Gifts & Flowers 2,98 SEK 3 356 clicks 33 557 clicks 335 570 clicks
Sports & Outdoor 2,92 SEK 3 425 clicks 34 247 clicks 342 466 clicks
Family & Kids 2,49 SEK 4 016 clicks 40 161 clicks 401 606 clicks
Electronics & technology 2,47 SEK 4 049 clicks 40 486 clicks 404 858 clicks
Media & Telecom 2,36 SEK 4 237 clicks 42 373 clicks 423 729 clicks
Hobbies & Recreation 2,17 SEK 4 608 clicks 46 083 clicks 460 829 clicks
Home & Interior 2,12 SEK 4 717 clicks 47 170 clicks 471 698 clicks
Travel & Accommodation 1,37 SEK 7 299 clicks 72 993 clicks 729 927 clicks
Clothing & Accessories 1,23 SEK 8 130 clicks 81 301 clicks 813 008 clicks
Pets 0,96 SEK 10 417 clicks 104 167 clicks 1 041 667 clicks
Automotive 0,93 SEK 10 753 clicks 107 527 clicks 1 075 269 clicks
Food & Drink 0,91 SEK 10 989 clicks 109 890 clicks 1 098 901 clicks
B2B 0,45 SEK 22 222 clicks 222 222 clicks 2 222 222 clicks
Adult stores 0,12 SEK 83 333 clicks 833 333 clicks 8 333 333 clicks
Earnings per click (EPC) per category. Data from the last 12 months. © Addrevenue AB. Latest updated 20 Nov 2025, at 04:00.

Our best advertisers on Addrevenue

We have many strong advertisers who have chosen to cooperate with us Addrevenue, for which we are very grateful. Here are the top earners in EPC (earnings per click) over the past 12 months. Feel free to click on the link below to read more about each advertiser.

 

To see all our advertisers on Addrevenue, you can create an account via this link, which only takes 1 minute. If you are an advertiser who wants to start affiliate marketing with us, register your interest via this link.

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